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Happy Hours Market: Summary

Happy Hours Market is a mobile application that allows users to purchase unsold food products at half the price, helping to combat food waste. Users can save up to €300 per month while enjoying quality products.

Service Name

Happy Hours Market

Industry

Food & Beverage, Grocery, Mobile Application, Sustainability

Main Value Proposition

The primary value offered is significant savings on groceries while contributing to the reduction of food waste.

Description

Happy Hours Market is a mobile application that allows users to purchase unsold food products at half the price, helping to combat food waste. Users can save up to €300 per month while enjoying quality products.

Key Features

Up to €300 savings per month; Thousands of quality products available; Unbeatable prices; Convenient delivery points throughout Brussels

Use Cases

The app is most valuable for budget-conscious consumers, environmentally aware shoppers, and those looking for convenient grocery solutions.

Competitive advantages

Offers groceries at 50% less than traditional supermarkets; Daily updates with over 5000 new products; Community-driven approach with a growing user base

Strengths

The service's main strengths include its cost savings, ease of use, extensive product range, and commitment to sustainability.

Positioning

Happy Hours Market positions itself as a cost-effective and sustainable alternative to traditional grocery shopping.

Audience

The target users include budget-conscious individuals, environmentally conscious consumers, and residents of Brussels looking for convenient grocery shopping.

CTA

Download the Happy Hours Market app for free

Tags
  • food waste

  • savings

  • grocery shopping

  • sustainability

Tagline

Your groceries at half price to fight waste!

Tone of Voice

Friendly, engaging, supportive

Differentiation

Happy Hours Market uniquely positions itself by providing a platform for purchasing unsold food at reduced prices, directly addressing food waste issues.

Brand Positioning

The brand identity emphasizes affordability, sustainability, and community engagement in the fight against food waste.

Founded

2018-01-01

Founders
  • Aurelien Marino

  • Ludovic Libert