- Service Name
Further
- Industry
Healthcare, Financial Services, Health Savings Accounts, Account Administration
- Main Value Proposition
Further helps individuals spend wisely on their healthcare by providing a comprehensive suite of health spending accounts and exceptional customer support.
- Description
Further provides health savings and spending accounts designed to help individuals manage their healthcare expenses effectively. Their services include health savings accounts (HSA), health reimbursement accounts (HRA), and flexible spending accounts (FSA).
- Key Features
Full suite of health accounts (HSA, HRA, FSA); Outstanding customer service with a 96% satisfaction rating; One-stop shop for account management and customer support; Lower fees and higher interest rates on accounts
- Use Cases
Further is most valuable for individuals managing healthcare expenses, employers offering health benefits, and families seeking financial assistance for health-related costs.
- Competitive advantages
Highly trained customer service team with a proven satisfaction rating; Integrated services under one roof for seamless account management; Focus on consumer education and support throughout the spending process
- Strengths
Further's strengths lie in its comprehensive account offerings, exceptional customer service, and its unique background as a health plan administrator, which enhances its understanding of client needs.
- Positioning
Further positions itself as a leading administrator of health spending accounts, emphasizing its commitment to customer service and consumer education.
- Audience
The target users include individuals seeking health savings accounts, employers looking to provide health benefits, and families needing assistance with healthcare expenses.
- CTA
Explore all products
- Tags
Health Savings Account
Flexible Spending Account
Health Reimbursement Account
Customer Service
- Tagline
Spend every day wiselySM
- Tone of Voice
Supportive, informative, reliable
- Differentiation
Further is unique in that it was founded within a health plan, allowing it to tailor its services and technology specifically to the needs of healthcare consumers.
- Brand Positioning
Further's brand identity is centered around being a trusted partner in healthcare spending, focusing on making the process simple and effective for users.
- Founded
1987-01-01