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Helloways: Summary

Helloways is a platform that helps users find hiking trails and micro-adventures across France and Belgium. It offers a community-driven approach to outdoor activities, focusing on nature accessibility without the need for a car.

Service Name

Helloways

Industry

Outdoor Recreation, Hiking, Travel, Nature Activities

Main Value Proposition

Helloways provides a comprehensive resource for discovering hiking trails that are accessible via public transport, promoting outdoor activities for families and individuals alike.

Description

Helloways is a platform that helps users find hiking trails and micro-adventures across France and Belgium. It offers a community-driven approach to outdoor activities, focusing on nature accessibility without the need for a car.

Key Features

Secure and tailored hiking routes; Community engagement with over 250,000 hikers; Monthly newsletter with nature-related content; Free access to hiking fiches and maps

Use Cases

Helloways is most valuable for families seeking nature outings, urban dwellers looking for accessible hiking options, and adventure enthusiasts wanting to explore new trails.

Competitive advantages

Extensive database of hiking trails across major French cities and Belgium; Community-driven platform with active user engagement; Commitment to environmental sustainability and urban well-being

Strengths

Helloways excels in providing a user-friendly platform for finding hiking trails, fostering a strong community of nature lovers, and offering valuable resources like free hiking fiches and maps.

Positioning

Helloways positions itself as a leading resource for accessible hiking in urban areas, emphasizing community and environmental responsibility.

Audience

The target users include families with children, urban residents interested in outdoor activities, and hiking enthusiasts looking for new trails.

CTA

Inscrivez-vous gratuitement pour rechercher, consulter et télécharger des randonnées.

Tags
  • hiking

  • micro-adventure

  • nature accessibility

  • community

Tagline

Partez en randonnée 100 % nature accessible sans voiture

Tone of Voice

Friendly, engaging, supportive

Differentiation

Helloways stands out by focusing on nature accessibility without the need for a car, catering specifically to urban dwellers looking for outdoor experiences.

Brand Positioning

Helloways identifies as a socially responsible brand dedicated to enhancing urban life through nature exploration and community engagement.

Founded

2018-01-01

Founders
  • Clément Lhommeau

  • Nicolas Chevolot