- Service Name
HEY
- Industry
Technology, Software, Email Services, Productivity Tools
- Main Value Proposition
HEY offers a modern, privacy-focused email and calendar experience that empowers users to take control of their communications.
- Description
HEY is an innovative email service that redefines how users interact with their inbox and calendar. It prioritizes user control and privacy, transforming email from a chore into a delightful experience.
- Key Features
The Screener for controlling who can email you; Imbox for important emails only; Paper Trail for organizing receipts and transactions; The Feed for casual reading of newsletters and articles
- Use Cases
HEY is most valuable for users overwhelmed by traditional email systems, those seeking better privacy, and individuals who want to streamline their email and calendar management.
- Competitive advantages
Strong privacy protections with no data extraction or tracking; Innovative features like The Screener and Imbox that prioritize user control; A fresh, modern approach to both email and calendaring that challenges complacent competitors
- Strengths
HEY's strengths lie in its user-centric design, innovative features that enhance email management, and a strong commitment to privacy.
- Positioning
HEY positions itself as a revolutionary alternative to conventional email services, focusing on user empowerment and privacy.
- Audience
The target users include professionals seeking efficient email management, privacy-conscious individuals, and anyone frustrated with traditional email services like Gmail and Outlook.
- CTA
Try HEY free for 30-days
- Tags
Email
Privacy
Productivity
Calendar
- Tagline
Finally a privacy-respecting inbox
- Tone of Voice
Innovative, empowering, friendly
- Differentiation
Unlike traditional email services, HEY allows users to screen incoming emails, ensuring that only desired contacts can reach them, thus enhancing privacy and reducing clutter.
- Brand Positioning
HEY is branded as a fresh, innovative solution from 37signals, emphasizing a commitment to user experience and privacy.
- Founded
2009-01-01