- Service Name
Howler Brothers
- Industry
Apparel, Outdoor Clothing, Casual Wear, Adventure Gear
- Main Value Proposition
Howler Brothers offers high-quality, stylish outdoor apparel that enhances the experience of outdoor enthusiasts while providing exclusive designs and functional features.
- Description
Howler Brothers is a design-driven outdoor apparel company based in Austin, Texas, offering a range of clothing and accessories for outdoor activities. Their products are tailored for adventure seekers, providing stylish and functional gear for fishing, surfing, and everyday wear.
- Key Features
Exclusive styles and special editions; Award-winning designs; Versatile outdoor gear for various activities; Free shipping on orders over $99
- Use Cases
Howler Brothers apparel is most valuable for outdoor activities such as fishing, surfing, traveling, and everyday casual wear.
- Competitive advantages
Strong brand identity rooted in adventure and outdoor culture; Exclusive product offerings not available elsewhere; High-quality materials and craftsmanship in apparel
- Strengths
The main strengths of Howler Brothers include their unique design aesthetic, commitment to quality, and a strong connection to outdoor lifestyles, which resonates well with their target audience.
- Positioning
Howler Brothers positions itself as a premium outdoor apparel brand that merges style with functionality, appealing to a niche market of outdoor lovers.
- Audience
The target users include outdoor enthusiasts, adventure seekers, and individuals looking for stylish yet functional clothing for various activities.
- CTA
Sign Up for Email
- Tags
Outdoor Apparel
Adventure Gear
Fishing Clothing
Surfing Apparel
- Tagline
HEED THE CALL
- Tone of Voice
Adventurous, Casual, Engaging
- Differentiation
Howler Brothers stands out in the market by combining stylish designs with functionality, catering specifically to outdoor activities like fishing and surfing, and offering unique collaborations and limited editions.
- Brand Positioning
The brand identity of Howler Brothers is centered around adventure, community, and a love for the outdoors, fostering a lifestyle that encourages exploration and enjoyment of nature.
- Founded
2010-11-01
- Founders
Andy Stepanian
Chase Heard