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Imbric: Summary

Imbric is a comprehensive mobility app that integrates various transportation solutions, including public transport and private parking options, all in one platform. It allows users to travel seamlessly across cities using taxis, buses, and personal vehicles while managing payments conveniently through their mobile devices.

Service Name

Imbric

Industry

Transportation, Mobility, Urban Mobility, App-based Services

Main Value Proposition

Imbric offers a unified platform for urban mobility, simplifying the way users navigate and pay for various transportation services in their city.

Description

Imbric is a comprehensive mobility app that integrates various transportation solutions, including public transport and private parking options, all in one platform. It allows users to travel seamlessly across cities using taxis, buses, and personal vehicles while managing payments conveniently through their mobile devices.

Key Features

Integration of public and private transport solutions; Single account for maximum security and convenience; Transparent pricing with prepayment options; Availability in over 300 cities across Spain and Europe

Use Cases

Imbric is most valuable for urban commuters, travelers needing efficient transport solutions, and businesses looking for tailored mobility services.

Competitive advantages

Comprehensive integration of diverse transport options; User-friendly interface with a single payment method; Transparent pricing model that avoids unexpected costs

Strengths

Imbric's main strengths lie in its extensive network of transport options, user-centric design, and commitment to transparency in pricing.

Positioning

Imbric positions itself as a leading mobility solution provider that simplifies urban transportation through technology.

Audience

The target users include urban commuters, tourists, and businesses requiring mobility solutions, particularly in cities across Spain and Europe.

CTA

Discover everything you can do with the app to move around your city

Tags
  • mobility

  • urban transport

  • app

  • convenience

Tagline

Imbric – a single app and all the mobility of your city

Tone of Voice

Informative, user-friendly, reliable

Differentiation

Imbric uniquely combines multiple modes of transportation, including taxis, buses, and parking solutions, into a single app, which is not commonly found in other mobility services.

Brand Positioning

Imbric's brand identity emphasizes convenience, security, and comprehensive urban mobility solutions.

Founded

2011-01-01

Founders
  • Jorge Muriel Santurino

  • Jose María Cánovas del Castillo