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Instapanel: Summary

Instapanel provides a platform for recruiting video panelists to conduct market research. It combines technology and a flexible team to deliver qualitative and quantitative insights efficiently.

Service Name

Instapanel

Industry

Market Research, Technology, Qualitative Research, Quantitative Research

Main Value Proposition

Instapanel offers a fast and frustration-free way to gather human stories through video panelists, enhancing market research efforts.

Description

Instapanel provides a platform for recruiting video panelists to conduct market research. It combines technology and a flexible team to deliver qualitative and quantitative insights efficiently.

Key Features

End-to-end market research service; Flexible team and technology; Real-time results as responses come in; No subscriptions or recurring costs

Use Cases

Conducting mobile ethnographies; Validating creative concepts; Mapping customer journeys; Testing products in-person

Competitive advantages

Instant results with no recurring costs; Wide range of research capabilities including mobile ethnographies and video/quant hybrid studies; Trusted by major brands and agencies for critical market research

Strengths

The service excels in providing quick, reliable insights through a diverse range of research methods, backed by a strong reputation among notable brands.

Positioning

Instapanel positions itself as a modern, tech-driven solution for market research, emphasizing speed and user-friendliness.

Audience

The primary target users include market researchers, brand strategists, and agencies looking for efficient and effective market research solutions.

CTA

Get a Quote

Tags
  • Market Research

  • Video Panels

  • Qualitative Insights

  • Quantitative Insights

Tagline

Instant. Panels.

Tone of Voice

Professional, approachable, efficient

Differentiation

Instapanel uniquely combines a dedicated team with advanced technology to provide a comprehensive market research solution that is faster and more efficient than traditional self-service options.

Brand Positioning

Instapanel identifies itself as a trusted partner for brands and agencies, focusing on delivering impactful human stories through innovative research methods.

Founded

2014-01-01

Founders
  • Daavid Kahn