- Service Name
Internet Matters
- Industry
Non-profit, online safety, child protection, digital literacy
- Main Value Proposition
Internet Matters empowers parents and caregivers with the knowledge and tools necessary to protect children from online risks and promote safe digital habits.
- Description
Internet Matters is a not-for-profit organization dedicated to providing parents, carers, and professionals with resources and advice to ensure children's safety online. The platform offers tailored guidance on various online issues, helping families navigate the digital landscape effectively.
- Key Features
Personalized advice for families; Resources for managing screen time; Guidance on tackling online issues; Support for various age groups and issues
- Use Cases
Parents seeking guidance on online safety for their children; Educators looking for resources to teach digital literacy; Caregivers needing support in managing children's screen time
- Competitive advantages
Independent and not-for-profit organization, ensuring unbiased advice; Comprehensive resources covering a wide range of online safety topics; Collaboration with online experts to provide up-to-date information
- Strengths
The main strengths of Internet Matters include its extensive resource library, personalized advice, and a strong commitment to child safety in the digital world.
- Positioning
Internet Matters positions itself as a leading authority on children's online safety, providing essential support and resources to families navigating the digital landscape.
- Audience
The target audience includes parents, caregivers, educators, and professionals working with children, all of whom benefit from the organization's resources and advice.
- CTA
Get Personalised Advice
- Tags
Online safety
Child protection
Digital literacy
Parental guidance
- Tagline
Because children deserve a safe digital world
- Tone of Voice
Supportive, informative, approachable
- Differentiation
What makes Internet Matters unique is its focus on providing tailored resources and advice specifically designed for parents and caregivers, addressing the evolving challenges of children's online safety.
- Brand Positioning
The brand identity of Internet Matters is centered around trust, support, and expertise in online safety, aiming to be a go-to resource for families.
- Founded
2014-01-01
- Founders
Carolyn Bunting