- Service Name
Intersection
- Industry
Advertising, Out-of-Home Advertising, Media Technology, Urban Solutions
- Main Value Proposition
Intersection transforms urban environments by delivering impactful advertising and consumer experiences that engage citizens and travelers alike.
- Description
Intersection is an experience-driven out-of-home (OOH) media and technology company that connects the digital and physical worlds through innovative advertising solutions. It provides programming, consumer amenities, and advertising services to cities, enhancing urban environments and consumer engagement.
- Key Features
Innovative outdoor advertising solutions; Smart city technology integration; Data-driven advertising strategies; Consumer amenities in public spaces
- Use Cases
Enhancing brand visibility in urban environments; Driving consumer engagement through targeted advertising; Improving public transit experiences with integrated advertising solutions
- Competitive advantages
Strong focus on integrating technology with advertising; Proven success stories demonstrating significant brand impact; Wide reach across major urban markets
- Strengths
Intersection's main strengths include its innovative approach to advertising, successful case studies that showcase effectiveness, and its ability to enhance public spaces with consumer amenities.
- Positioning
Intersection positions itself as a leader in the out-of-home advertising space, focusing on the intersection of technology and urban advertising to create meaningful consumer connections.
- Audience
The target users include national brands, local businesses, advertising agencies, city planners, and transit authorities who seek to leverage out-of-home advertising to reach consumers effectively.
- CTA
Get in touch to learn more
- Tags
Out-of-Home Advertising
Smart City Solutions
Consumer Engagement
Urban Advertising
- Tagline
Connecting the digital and physical worlds
- Tone of Voice
Innovative, engaging, professional
- Differentiation
Intersection uniquely combines out-of-home advertising with smart city technology, creating a seamless connection between brands and consumers in urban settings.
- Brand Positioning
Intersection's brand identity is centered around innovation and connectivity, emphasizing its role in transforming urban landscapes through smart advertising solutions.
- Founded
2015-01-01
- Founders
Campbell Hyers
Colin O'Donnell
Scott Anderson