- Service Name
I Say Organic
- Industry
Food & Beverage, Organic Food, Grocery, E-commerce
- Main Value Proposition
I Say Organic provides easy access to premium quality, safe organic food, ensuring a healthy lifestyle for consumers.
- Description
I Say Organic is an online retailer specializing in organic food products, offering a wide range of fresh and sustainable groceries. The service focuses on delivering high-quality organic items directly from farms to consumers across India.
- Key Features
Farm to Fork delivery; Free Returns; Customer Incentives; Daily Quality Checks
- Use Cases
Daily grocery shopping for health-conscious consumers; Gifting organic hampers for special occasions; Providing healthy snacks for families and individuals
- Competitive advantages
Wide range of over 300 organic products; Direct sourcing from 100 farmers across 13 states; Commitment to sustainability with solar-powered operations and eco-friendly practices
- Strengths
I Say Organic's strengths lie in its extensive product range, commitment to quality, and strong focus on customer service and sustainability.
- Positioning
I Say Organic positions itself as a leading provider of organic food in India, emphasizing quality, sustainability, and accessibility.
- Audience
The target audience includes health-conscious individuals, families looking for organic food options, and environmentally aware consumers seeking sustainable products.
- CTA
Shop Now
- Tags
Organic Food
Sustainable Products
Healthy Eating
Grocery Delivery
- Tagline
Responsibly grown & Certified Organic food since 2012
- Tone of Voice
Informative, Friendly, Trustworthy
- Differentiation
The service stands out by offering a wide selection of organic products sourced from local farmers, with a commitment to sustainability and quality assurance through rigorous testing and audits.
- Brand Positioning
The brand identity is centered around promoting a healthy lifestyle through organic eating, making organic food accessible to everyone.
- Founded
2012-03-01
- Founders
Ashmeet Kapoor