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iZooto: Summary

iZooto is an audience marketing platform designed specifically for publishers to engage and retain users across various devices. It offers innovative solutions for monetization through personalized notifications and audience engagement strategies.

Service Name

iZooto

Industry

Marketing Technology, Audience Engagement, Digital Media, Publisher Solutions

Main Value Proposition

iZooto provides a comprehensive solution for publishers to convert visitors into loyal subscribers and monetize their audience effectively.

Description

iZooto is an audience marketing platform designed specifically for publishers to engage and retain users across various devices. It offers innovative solutions for monetization through personalized notifications and audience engagement strategies.

Key Features

Web Push Notifications; Messenger Push Notifications; App Push Notifications; Email Newsletter

Use Cases

iZooto is most valuable for publishers looking to convert flyby visitors into repeat users, engage loyal readers with personalized content, and monetize their audience through targeted notifications.

Competitive advantages

Tailored features specifically for publishers; Lightning-fast notification delivery; Flexible pricing that supports both engagement and monetization

Strengths

iZooto excels in providing a one-stop solution for audience engagement, offering various messaging channels and robust analytics to track performance.

Positioning

iZooto positions itself as the leading audience marketing platform specifically designed for publishers, emphasizing its unique features and capabilities tailored to their needs.

Audience

The primary target users are publishers, editors, and audience managers who seek to enhance user engagement and retention.

CTA

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Tags
  • Audience Engagement

  • Push Notifications

  • Monetization

  • Publisher Solutions

Tagline

Power Up Your Newsroom Marketing with iZooto

Tone of Voice

Professional, Engaging, Supportive

Differentiation

iZooto is uniquely built for publishers, focusing on their specific needs for audience engagement and monetization, unlike generic push notification platforms.

Brand Positioning

iZooto identifies itself as a specialized tool for publishers, aiming to reduce their dependency on social media platforms for audience engagement.

Founded

2016-08-01

Founders
  • Neel Kothari

  • Sachin Grover

  • Shrikant Kale

  • Vivek Khandelwal