- Service Name
JUBEL Beer
- Industry
Beverage, Alcoholic Beverages, Beer, Craft Beer
- Main Value Proposition
JUBEL Beer provides a unique drinking experience that combines the refreshing qualities of fruit ciders with the sessionability of a lager, catering to health-conscious consumers.
- Description
JUBEL Beer is a dangerously refreshing lager infused with fruit, offering the crispness of a lager combined with the refreshment of a fruit cider. It is gluten-free, vegan, and has a sociable 4% ABV, making it an easy-access beverage for all.
- Key Features
63% less sugar than fruit ciders; Gluten-free; Fewer calories than a Corona; Vegan-friendly
- Use Cases
JUBEL Beer is most valuable for social gatherings, casual drinking occasions, and for consumers seeking a refreshing beverage that aligns with a healthier lifestyle.
- Competitive advantages
Lower sugar content than competitors; Gluten-free and vegan options; Unique flavor profile that combines lager and fruit cider
- Strengths
The main strengths of JUBEL Beer include its refreshing taste, health-conscious formulation, and strong brand identity that resonates with consumers looking for a guilt-free drinking option.
- Positioning
JUBEL Beer positions itself as a modern, health-oriented alternative to traditional beers and ciders, appealing to consumers who prioritize taste and health.
- Audience
The target users include health-conscious individuals, young adults looking for refreshing drink options, and those who enjoy fruit-flavored beverages.
- CTA
Enter your email for a chance to win.
- Tags
fruit lager
gluten-free beer
low sugar beer
craft beer
- Tagline
BEERS ON THE HOUSE?
- Tone of Voice
Playful, inviting, refreshing
- Differentiation
JUBEL Beer stands out in the market by offering a fruit-infused lager that is both gluten-free and lower in sugar compared to traditional fruit ciders, appealing to a health-conscious audience.
- Brand Positioning
JUBEL's brand identity is centered around joy and refreshment, promoting a lifestyle that embraces fun and sociability while being mindful of health.
- Founded
2018-01-01
- Founders
Jesse Wilson