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Kiute: Summary

Kiute is an online and mobile booking platform that allows users to discover and reserve beauty salons and services in various cities. It offers discounts of up to 50% on a wide range of beauty treatments including haircuts, coloring, and massages.

Service Name

Kiute

Industry

Beauty, Services, Hair and Beauty, Online Booking

Main Value Proposition

Kiute provides a convenient way to book beauty appointments at discounted rates, making beauty services more accessible.

Description

Kiute is an online and mobile booking platform that allows users to discover and reserve beauty salons and services in various cities. It offers discounts of up to 50% on a wide range of beauty treatments including haircuts, coloring, and massages.

Key Features

Online booking for beauty services; Discounts up to 50%; Mobile application for easy reservations; Access to beauty trends and guides

Use Cases

Kiute is most valuable for individuals looking to book beauty appointments quickly, those seeking discounts on beauty services, and users wanting to explore beauty trends before making a reservation.

Competitive advantages

Up to 50% off on services; Wide selection of beauty professionals across multiple cities; User-friendly mobile app with exclusive features

Strengths

Kiute's main strengths include its extensive network of beauty professionals, attractive discounts, and a seamless booking process through its mobile app.

Positioning

Kiute positions itself as a leading online platform for booking beauty services, emphasizing affordability and convenience.

Audience

The target users include beauty-conscious individuals, busy professionals seeking convenience, and anyone looking for affordable beauty services.

CTA

Book now

Tags
  • Beauty booking

  • Discounted services

  • Mobile app

  • Hair and beauty trends

Tagline

Book the salon that suits you!

Tone of Voice

Friendly, informative, accessible

Differentiation

Kiute stands out by offering significant discounts on beauty services and a user-friendly mobile application that enhances the booking experience.

Brand Positioning

Kiute's brand identity is centered around accessibility and modernity, appealing to a tech-savvy audience looking for beauty solutions.

Founded

2014-01-01

Founders
  • Ilan Koskas

  • Jean de La Porte

  • Nael Hamameh

  • Sébastien Beaujard