- Service Name
Kiva
- Industry
Nonprofit, finance, microfinance, social impact
- Main Value Proposition
Kiva provides a platform for individuals to make impactful loans that support entrepreneurs in developing countries, fostering economic growth and self-reliance.
- Description
Kiva is the world's first online lending platform that allows individuals to lend as little as $25 to entrepreneurs around the globe. It aims to create a more equitable world by supporting small businesses and improving livelihoods.
- Key Features
Lend as little as $25; 100% of your loan goes to supporting borrowers; Relend money you get back to help another person; Success stories showcasing real impact
- Use Cases
Kiva is most valuable for individuals looking to support small businesses, those interested in social impact investing, and anyone wanting to contribute to economic development in underserved communities.
- Competitive advantages
No interest on loans, ensuring that 100% of funds go to borrowers; A diverse range of borrowers from various regions and industries; Strong community impact with success stories that highlight real-life changes
- Strengths
Kiva's strengths lie in its transparent lending process, the ability to support a wide range of entrepreneurs, and its commitment to social impact.
- Positioning
Kiva positions itself as a leader in the microfinance space, emphasizing social impact and community support through direct lending.
- Audience
The target users include socially conscious individuals, philanthropists, and those interested in microfinance and community development.
- CTA
Lend now
- Tags
microloans
social impact
entrepreneurship
community support
- Tagline
Make a loan, change a life.
- Tone of Voice
Empowering, compassionate, inspiring
- Differentiation
Kiva is unique as it is the first online lending platform that connects lenders directly with borrowers, allowing for a personal connection and impact through microloans.
- Brand Positioning
Kiva is identified as a trusted nonprofit organization that empowers individuals to make a difference through small loans, fostering a sense of global community.
- Founded
2005-03-01
- Founders
Jessica Jackley
Matt Flannery