Klup: Summary

Klup

Social Networking, Community Engagement, Senior Services, Digital Platforms

Klup offers a platform for the 50+ community to engage in social activities, fostering friendships and a sense of belonging.

Klup is a social networking app designed for individuals aged 50 and above, facilitating connections and activities within a vibrant community. Users can discover and participate in over 600 activities weekly, promoting social engagement and companionship.

Over 600 activities available each week; Opportunity to meet new people with shared interests; User-friendly app for easy registration and activity management; Community-focused events across the Netherlands

Klup is most valuable for users looking to make new friends, participate in local events, and engage in various activities such as sports, cultural events, and social gatherings.

Specialized focus on the 50+ age group; A wide variety of activities tailored to diverse interests; Strong community support and engagement

Klup's main strengths include its extensive activity offerings, a dedicated user base of older adults, and a strong emphasis on social connections and community involvement.

Klup positions itself as a leading social platform for the 50+ community, emphasizing active participation and social engagement.

The target users are individuals aged 50 and above, particularly those seeking companionship and social activities. The app is especially beneficial for seniors looking to enhance their social lives.

Register online

• social activities

• community

• 50+

• friendship

Welcome, ready to go out?

Friendly, inviting, supportive

Klup uniquely caters to the 50+ demographic, focusing on social interaction and community building, which is often overlooked by other social platforms.

Klup's brand identity is centered around community, connection, and positivity, aiming to improve the social lives of older adults.

2016-04-20

• Michelle Wolters

• Michiel Van den Berg