- Service Name
Kraton Corporation
- Industry
Chemicals, Specialty Polymers, Biobased Chemicals, Sustainable Solutions
- Main Value Proposition
Kraton provides innovative and sustainable chemical solutions that enhance performance and reduce environmental impact.
- Description
Kraton Corporation develops and manufactures sustainable specialty polymers and biobased pine chemicals. Their innovative solutions aim to deliver exceptional value while positively impacting the environment.
- Key Features
Specialty polymers technology; Biobased chemicals production; Sustainability-focused solutions; High-performance product offerings
- Use Cases
Kraton's products are most valuable in industries such as adhesives, automotive, consumer products, and medical solutions, where performance and sustainability are critical.
- Competitive advantages
Achieved EcoVadis Platinum Level Sustainability Rating; Strong focus on biobased products that reduce carbon footprint; Diverse product portfolio catering to multiple industries
- Strengths
Kraton's main strengths include its commitment to sustainability, innovative product development, and leadership in specialty polymers technology.
- Positioning
Kraton positions itself as a leader in sustainable chemical manufacturing, emphasizing innovation and environmental responsibility.
- Audience
The target users include manufacturers in the automotive, consumer products, and medical industries, as well as companies focused on sustainability.
- CTA
Learn More About Kraton
- Tags
Sustainability
Specialty Polymers
Biobased Chemicals
Innovation
- Tagline
Innovating with Purpose™
- Tone of Voice
Innovative, Professional, Sustainable
- Differentiation
Kraton stands out in the market by being a pioneer in specialty polymers and biobased chemicals, focusing on sustainability and innovation.
- Brand Positioning
Kraton identifies itself as a global sustainable chemical manufacturer, committed to delivering high-quality, innovative solutions that benefit both customers and the planet.
- Founded
1995-01-01