- Service Name
Kyogoku Professional
- Industry
Beauty, Hair Care, Professional Products, Cosmetics
- Main Value Proposition
Kyogoku Professional provides high-quality hair care and coloring products that allow users to achieve salon results in the comfort of their own home.
- Description
Kyogoku Professional offers a comprehensive range of professional hair coloring products, shampoos, and skincare solutions designed for both beauty professionals and consumers. Their products are crafted to deliver salon-quality results at home, utilizing techniques from top hairstylists.
- Key Features
3% points increase for members; Free shipping on orders over ¥880; Exclusive member promotions and discounts; Access to professional-grade hair care products
- Use Cases
Home hair coloring for individuals seeking professional results; Hair care for salon professionals looking for reliable products; Specialized treatments for damaged or color-treated hair; Daily hair maintenance and styling
- Competitive advantages
Products developed by world-renowned hairstylists; Exclusive member benefits and loyalty programs; Wide range of specialized products for various hair types and needs
- Strengths
Kyogoku Professional's strengths lie in its high-quality product formulations, strong brand reputation among professionals, and a comprehensive product range that addresses diverse hair care needs.
- Positioning
Kyogoku Professional positions itself as a premium brand that bridges the gap between professional salon products and consumer accessibility.
- Audience
The primary audience includes beauty professionals, home users interested in high-quality hair care, and individuals seeking effective solutions for hair coloring and maintenance.
- CTA
Continue shopping
- Tags
Hair Color
Shampoo
Treatment
Beauty Products
- Tagline
Experience professional quality at home.
- Tone of Voice
Professional, Trustworthy, Engaging
- Differentiation
Kyogoku Professional stands out by combining professional-grade formulations with user-friendly applications, making it accessible for both professionals and everyday users.
- Brand Positioning
The brand identity emphasizes expertise, quality, and innovation in hair care, appealing to both professionals and consumers who value salon-quality results.
- Founded
2020-11-05