- Service Name
Moderato
- Industry
Beverage, Alcohol Alternatives, Non-Alcoholic Wines
- Main Value Proposition
Moderato provides a pleasurable wine experience without the alcohol, allowing everyone to enjoy wine equally.
- Description
Moderato offers a unique range of non-alcoholic wines, including reds, whites, and sparkling options, designed for those who enjoy wine but wish to reduce their alcohol consumption. The brand emphasizes quality and taste while promoting a sober lifestyle.
- Key Features
Non-alcoholic wines made from quality French grapes; Cold distillation process preserving aromas and structure; 7 times fewer calories than traditional wines; Variety of options including reds, whites, and sparkling wines
- Use Cases
Moderato wines are ideal for social gatherings, celebrations, and for individuals who prefer non-alcoholic options due to health, cultural, or personal reasons.
- Competitive advantages
Unique cold distillation process that preserves wine quality; Focus on high-quality French wines and responsible viticulture; Inclusive approach allowing everyone to enjoy wine regardless of alcohol preferences
- Strengths
Moderato's strengths lie in its commitment to quality, innovative production methods, and a strong brand message promoting sobriety and inclusivity.
- Positioning
Moderato positions itself as a revolutionary brand in the non-alcoholic beverage market, emphasizing quality and enjoyment without the drawbacks of alcohol.
- Audience
The target audience includes health-conscious individuals, pregnant women, and anyone looking to enjoy wine without alcohol, as well as those who appreciate quality beverages.
- CTA
Discover our wines
- Tags
non-alcoholic
wine
sober lifestyle
French wines
- Tagline
Moderato: Non-alcoholic wines to revolutionize pleasure
- Tone of Voice
Passionate, inclusive, innovative
- Differentiation
Moderato stands out by offering a sophisticated selection of non-alcoholic wines that maintain the taste and quality of traditional wines, catering to both those reducing alcohol intake and those who abstain for health or cultural reasons.
- Brand Positioning
Moderato identifies itself as a passionate and engaged brand committed to providing high-quality non-alcoholic wines, appealing to a diverse audience.
- Founded
2019-01-01
- Founders
Fabien Marchand-Cassagne