- Service Name
Leadfeeder
- Industry
Software, B2B Lead Generation, Sales Tools, Marketing Automation
- Main Value Proposition
Leadfeeder helps businesses convert anonymous website visitors into actionable sales leads, enhancing lead generation efforts.
- Description
Leadfeeder is a B2B lead generation tool that identifies companies visiting your website and helps convert them into high-value leads. It provides insights into visitor behavior and enables sales teams to connect with potential customers effectively.
- Key Features
Identify companies visiting your website; Qualify leads using custom segmentation; Connect with decision-makers through a global database; Sync with major CRM and marketing automation tools
- Use Cases
Sales prospecting for B2B companies; Account-based marketing strategies; Lead generation through website visitor tracking; Optimizing marketing content based on visitor engagement
- Competitive advantages
Offers a free plan with no time limit; Provides a mature feature set built on over 10 years of experience; Delivers high-quality leads by filtering out bots and ISPs
- Strengths
Leadfeeder's strengths include its ability to provide detailed insights into visitor behavior, a user-friendly interface, and robust integration capabilities with existing CRM systems.
- Positioning
Leadfeeder positions itself as an essential tool for B2B companies aiming to maximize their website traffic and convert visitors into leads.
- Audience
The primary target users are B2B sales teams, marketers, and agencies looking to enhance their lead generation and sales processes.
- CTA
Free trial, Request demo
- Tags
Lead Generation
Website Visitor Tracking
Sales Prospecting
Account Based Marketing
- Tagline
Turn pageviews into pipeline
- Tone of Voice
Professional, informative, engaging
- Differentiation
Leadfeeder uniquely identifies companies visiting websites, even if their employees work remotely, using a proprietary IP-to-company database that is updated daily.
- Brand Positioning
Leadfeeder is identified as a reliable and innovative solution in the B2B lead generation software market, emphasizing quality and user satisfaction.
- Founded
2012-04-12
- Founders
Herkko Kiljunen
Pekka Koskinen
Vicent Llongo