- Service Name
Le New Black
- Industry
Fashion, B2B e-commerce, wholesale, digital marketplace
- Main Value Proposition
Le New Black provides a fast and efficient wholesale marketplace that simplifies the ordering process for fashion brands and retailers.
- Description
Le New Black is a B2B fashion platform that connects selective brands with influential buyers, streamlining the wholesale process. It offers a comprehensive suite of tools for order management, digital showrooms, and enhanced sales capabilities.
- Key Features
iPad app with offline order taking for sales reps; B2B online showroom for 24/7 buyer access; Central management website for sales administrators; Integrations via flat files, packaged connectors, and REST API
- Use Cases
The service is most valuable for brands looking to manage wholesale orders efficiently and for retailers seeking to discover new fashion trends and place orders seamlessly.
- Competitive advantages
More than 300 brands and 10,000 retailers trust the platform, indicating strong market credibility.; Offers a unique combination of digital showroom capabilities and offline order management through an iPad app.; Partnerships with prestigious fashion institutions enhance its reputation and service offerings.
- Strengths
Le New Black's main strengths include its robust technology for order management, a user-friendly interface for both brands and retailers, and a strong network of trusted partners in the fashion industry.
- Positioning
Le New Black positions itself as a leading B2B e-commerce solution in the fashion industry, focusing on enhancing the wholesale experience for both brands and retailers.
- Audience
The target users include fashion brands looking to streamline their wholesale processes, retailers seeking to access a wide range of brands, and sales representatives needing efficient order management tools.
- CTA
Get started
- Tags
B2B fashion
wholesale marketplace
digital showroom
sales management
- Tagline
B2B Platform for Fashion
- Tone of Voice
Professional, innovative, reliable
- Differentiation
Le New Black stands out in the market by offering a tailored private showroom experience and a comprehensive suite of sales management tools specifically designed for the fashion industry.
- Brand Positioning
Le New Black identifies itself as the #1 B2B e-commerce platform for fashion brands in Europe, emphasizing its role in streamlining the wholesale process.
- Founded
2009-01-01
- Founders
Bernard Coulombel
Vidya Narine