- Service Name
Linkby
- Industry
Marketing, Advertising, Digital Marketing, Public Relations
- Main Value Proposition
Linkby offers brands a unique opportunity to gain editorial coverage and drive traffic to their websites while only paying for actual performance metrics.
- Description
Linkby is a platform that connects brands with premium publishers to enhance their visibility through cost-per-click (CPC) and cost-per-thousand-impressions (CPM) advertising solutions. It allows brands to pay only for the actual clicks or impressions generated from their campaigns.
- Key Features
Pay for performance model; Customizable campaign settings; Access to premium publishers; Fast turnaround for placements
- Use Cases
Linkby is most valuable for brands looking to increase their online presence, drive traffic to their websites, and achieve high returns on advertising spend through editorial placements.
- Competitive advantages
High ROI demonstrated by client success stories; Access to a wide network of reputable publishers; Quick campaign setup and execution
- Strengths
Linkby excels in delivering measurable results, providing personalized support, and facilitating rapid placements with top-tier publishers, which enhances brand visibility effectively.
- Positioning
Linkby positions itself as a cost-effective solution for brands aiming to leverage editorial content for marketing, focusing on performance-driven results.
- Audience
The target users include e-commerce brands, digital marketers, PR professionals, and businesses seeking to enhance their brand awareness through editorial coverage.
- CTA
Sign Up For Free
- Tags
CPC
Editorial Coverage
Brand Awareness
Performance Marketing
- Tagline
Make Your Brand Famous
- Tone of Voice
Professional, supportive, results-driven
- Differentiation
Linkby stands out by providing a performance-based pricing model that ensures brands only pay for the results they achieve, unlike traditional advertising methods that charge upfront fees regardless of performance.
- Brand Positioning
Linkby identifies itself as a modern marketing tool that bridges the gap between content creators and advertisers, emphasizing efficiency and effectiveness in brand promotion.
- Founded
2020-01-01