- Service Name
Live Active Leisure
- Industry
Health and Fitness, Fitness Services, Community Recreation, Leisure Activities
- Main Value Proposition
Live Active Leisure provides accessible fitness solutions that cater to various needs and lifestyles, encouraging community health and well-being.
- Description
Live Active Leisure offers a variety of fitness memberships that provide unlimited access to gyms, swimming pools, and fitness classes. It aims to promote a physically active lifestyle for the community of Perth and Kinross.
- Key Features
Unlimited access to gyms and swimming pools; Diverse membership options including student discounts; Pay-as-you-go options for flexibility; Live Active Rewards program for members
- Use Cases
Ideal for individuals looking to maintain a healthy lifestyle, families seeking recreational activities, and students wanting affordable fitness options.
- Competitive advantages
Affordable student membership rates; Flexible pay-as-you-go options without long-term commitment; Comprehensive facilities including gyms, pools, and fitness classes
- Strengths
The service excels in providing a variety of membership options, promoting community engagement, and offering facilities that cater to all age groups and fitness levels.
- Positioning
Live Active Leisure positions itself as a community-focused fitness provider that prioritizes accessibility and inclusivity in health and wellness.
- Audience
Target users include fitness enthusiasts, families, students, and community members in Perth and Kinross who are looking for accessible fitness solutions.
- CTA
I Want To Join Now
- Tags
Fitness Memberships
Community Health
Active Lifestyle
Wellness Programs
- Tagline
Enjoy unlimited access to our gyms, swimming pools and fitness classes every week.
- Tone of Voice
Friendly, encouraging, inclusive
- Differentiation
Live Active Leisure uniquely combines a wide range of facilities and membership options tailored to different demographics, including students and families, while also offering a pay-as-you-go model.
- Brand Positioning
The brand identity emphasizes community engagement, health promotion, and providing a welcoming environment for all fitness levels.
- Founded
1968-01-01