- Service Name
LivingSocial
- Industry
E-commerce, Deals and Discounts, Local Services, Online Marketplace
- Main Value Proposition
LivingSocial provides significant savings on local experiences and products, making it easier for users to discover and enjoy what their city has to offer.
- Description
LivingSocial is an online platform that offers a variety of local deals on dining, activities, beauty services, travel, and more. It connects users with unique experiences and products in their area, allowing them to save money while exploring their surroundings.
- Key Features
Up to 70% off on local experiences; Wide range of categories including dining, travel, and beauty; Personalized email notifications for deals; User-friendly online marketplace
- Use Cases
LivingSocial is most valuable for users looking to save money on dining out, planning activities with friends or family, and discovering new local services.
- Competitive advantages
Extensive selection of local deals across multiple categories; Strong focus on user experience with personalized notifications; Ability to explore and save on unique local experiences
- Strengths
LivingSocial's main strengths include its vast array of deals, user-friendly interface, and the ability to connect users with local businesses and experiences.
- Positioning
LivingSocial positions itself as a go-to platform for discovering and saving on local experiences and products.
- Audience
The target users include budget-conscious individuals, families looking for activities, and anyone interested in exploring local offerings.
- Brand Positioning
LivingSocial's brand identity is centered around community engagement and providing value through local deals, appealing to users who want to explore their surroundings affordably.
- CTA
Sign Up!
- Differentiation
LivingSocial stands out by offering a diverse range of local deals that cater to various interests, from dining to travel, all in one convenient platform.
- Tagline
Discover, Save, Go!
- Tags
Local Deals
Savings
Experiences
Marketplace
- Tone of Voice
Friendly, engaging, informative
- Founded
2007-01-01
- Founders
Aaron Batalion
Eddie Frederick
Tim O'Shaughnessy
Val Aleksenko