Askpot
← Company directory

Lobster: Summary

Lobster offers an all-in-English mobile service that provides Pay As You Go SIM cards with unlimited calls and texts, as well as ultra-fast fibre home internet. Their flexible plans allow users to change or pause their service without hidden fees.

Service Name

Lobster

Industry

Telecommunications, Mobile Services, Internet Services, Broadband

Main Value Proposition

Lobster provides a hassle-free mobile and internet service in Spain, tailored for English speakers, with no hidden surprises.

Description

Lobster offers an all-in-English mobile service that provides Pay As You Go SIM cards with unlimited calls and texts, as well as ultra-fast fibre home internet. Their flexible plans allow users to change or pause their service without hidden fees.

Key Features

Unlimited calls and texts in Spain and to the UK; Ultra-fast fibre broadband with free installation; Flexible plans that can be changed or paused; All-in-English customer service

Use Cases

Lobster is most valuable for English-speaking expatriates in Spain, tourists needing temporary mobile service, and residents looking for reliable home internet.

Competitive advantages

Best customer service with real human interaction; Flexible plans that can be adjusted based on user needs; Significant savings when bundling mobile and fibre services

Strengths

Lobster's main strengths include its commitment to customer service, flexibility in plan management, and the simplicity of its offerings without language barriers.

Positioning

Lobster positions itself as the go-to mobile and internet service provider for English speakers in Spain, emphasizing ease of use and customer support.

Audience

The target users include English-speaking expatriates, tourists visiting Spain, and local residents who prefer English-language services.

CTA

Activate SIM

Tags
  • Pay As You Go

  • Unlimited Calls

  • Fibre Broadband

  • English Customer Service

Tagline

Everything is in English, including our fab customer service team!

Tone of Voice

Friendly, approachable, casual

Differentiation

Lobster uniquely positions itself by offering all services in English, catering specifically to English-speaking customers in Spain, which is not commonly found in the market.

Brand Positioning

Lobster's brand identity is centered around being approachable, friendly, and customer-focused, with a clear commitment to serving the English-speaking community.

Founded

2018-01-01