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Lobster Place: Summary

Lobster Place is a seafood market and restaurant located in Chelsea Market, NYC, offering a variety of seafood options including lobster, oysters, and sushi. The establishment provides both dine-in and online services for customers to enjoy fresh seafood.

Service Name

Lobster Place

Industry

Food & Beverage, Restaurant, Seafood Market, Casual Dining

Main Value Proposition

Enjoy a diverse selection of oysters and drinks at an affordable price during the happy hour.

Description

Lobster Place is a seafood market and restaurant located in Chelsea Market, NYC, offering a variety of seafood options including lobster, oysters, and sushi. The establishment provides both dine-in and online services for customers to enjoy fresh seafood.

Key Features

12 oyster varieties; $5 Drafts; $20 Pitchers; $8 Glasses of Wine

Use Cases

Ideal for after-work gatherings, casual dining experiences, and seafood enthusiasts looking for quality options at a good price.

Competitive advantages

Wide variety of seafood options; Affordable happy hour pricing; Established reputation in NYC for over 40 years

Strengths

The restaurant's long-standing presence in NYC, diverse menu offerings, and attractive happy hour deals are key strengths.

Positioning

Lobster Place positions itself as a go-to destination for fresh seafood in a vibrant market setting.

Audience

Target users include seafood lovers, local residents, tourists visiting Chelsea Market, and individuals looking for a casual dining experience.

CTA

Join us for our new wintertime Half-Priced Oyster Happy Hour!

Tags
  • Seafood

  • Oysters

  • Happy Hour

  • Chelsea Market

Tagline

Half-Priced Oyster Happy Hour

Tone of Voice

Inviting, casual, friendly

Differentiation

Lobster Place stands out by offering a unique happy hour experience focused on oysters, complemented by a variety of drink options.

Brand Positioning

The brand identity emphasizes quality seafood, a lively dining atmosphere, and a commitment to customer satisfaction.

Founded

1974-01-01