- Service Name
March of Dimes
- Industry
Nonprofit, healthcare, maternal and infant health, advocacy
- Main Value Proposition
March of Dimes offers comprehensive support and resources to ensure every family has a healthy start, addressing critical maternal and infant health issues.
- Description
March of Dimes is a nonprofit organization dedicated to improving the health of mothers and babies through research, education, and advocacy. They focus on preventing birth defects, premature birth, and infant mortality.
- Key Features
Research funding for maternal and infant health; Advocacy for policies that prioritize health equity; Community support resources for families; Innovative programs like the Mom & Baby Mobile Health Center®
- Use Cases
March of Dimes is most valuable for expectant parents seeking information and support, healthcare professionals looking for resources, and advocates aiming to improve maternal health policies.
- Competitive advantages
Established legacy and credibility since 1938; Wide range of resources and support for families; Active advocacy for policy changes to improve health outcomes
- Strengths
March of Dimes has a strong commitment to ending preventable maternal and infant health risks, supported by extensive research and community engagement.
- Positioning
March of Dimes positions itself as a leader in maternal and infant health advocacy, focusing on research and community support to drive change.
- Audience
The target users include expectant parents, healthcare professionals, and community advocates, with maximum value for families facing health disparities.
- CTA
Donate Now
- Tags
maternal health
infant health
health equity
community support
- Tagline
Help us improve the health of all moms and babies
- Tone of Voice
Compassionate, authoritative, supportive
- Differentiation
March of Dimes uniquely combines research funding, community support, and advocacy to tackle maternal and infant health crises, focusing on health equity across diverse populations.
- Brand Positioning
The brand identity of March of Dimes is centered around compassion, advocacy, and a commitment to health equity for all families.
- Founded
1938-01-01
- Founders
Franklin D. Roosevelt