- Service Name
Matspar
- Industry
E-commerce, Grocery, Price Comparison, Online Shopping
- Main Value Proposition
Matspar offers users the ability to save money on groceries by comparing prices across different supermarkets, ensuring they get the best deals available.
- Description
Matspar is an independent online service that allows users to compare grocery prices from various supermarkets in Sweden. It helps consumers save money by finding the best prices for their grocery lists in real-time.
- Key Features
Real-time price comparison from multiple supermarkets; Ability to create and customize shopping lists; Access to exclusive deals and promotions; Delivery options from local stores
- Use Cases
Matspar is most valuable for consumers looking to save money on their grocery shopping, those who want to compare prices before making a purchase, and individuals who prefer online shopping for convenience.
- Competitive advantages
Real-time updates on grocery prices; Independent service not tied to any specific supermarket; User-friendly interface for easy navigation and comparison
- Strengths
Matspar's main strengths include its extensive database of products, the ability to save users an average of 30% on their grocery bills, and its commitment to continuously improving the service.
- Positioning
Matspar positions itself as a cost-saving tool for consumers who want to make informed decisions about their grocery purchases.
- Audience
The target users include budget-conscious consumers, families looking to save on groceries, and individuals who prefer online shopping for convenience.
- CTA
Start saving
- Tags
grocery comparison
online shopping
price comparison
save money
- Tagline
Compare prices on groceries online
- Tone of Voice
Informative, friendly, supportive
- Differentiation
Matspar is unique as it is the first independent grocery price comparison service in Sweden, providing a comprehensive overview of all available products and prices in one place.
- Brand Positioning
Matspar is positioned as a trustworthy and independent platform that empowers consumers to find the best prices for groceries online.
- Founded
2015-01-01
- Founders
Behrang Ehteshamy
Kaveh Sabeghi
Omid Ghanbari
Rafel Ridha
Steeve Lennmark