- Service Name
mi.tv
- Industry
Media, Entertainment, Television, TV Guide
- Main Value Proposition
mi.tv provides an easy-to-use platform for users to access and filter TV programming across multiple countries in Latin America.
- Description
mi.tv is a comprehensive TV guide that allows users to consult programming schedules for various national and international channels. It offers filtering options for movies, series, sports, and more.
- Key Features
Country-specific TV programming; Filtering by genre (movies, series, sports); Mobile and desktop accessibility; Collaboration with other platforms (paf.es, casinoespanol.com)
- Use Cases
Users can utilize mi.tv to find out what shows are airing in their country, filter programming by their favorite genres, and plan their viewing schedule accordingly.
- Competitive advantages
Localized content for multiple Latin American countries; User-friendly interface for easy navigation; Ability to filter programming by genre
- Strengths
The service's strengths include its comprehensive coverage of TV programming, user-friendly design, and the ability to filter content based on user preferences.
- Positioning
mi.tv positions itself as a go-to resource for TV programming in Latin America, catering specifically to the needs of local viewers.
- Audience
The target audience includes TV viewers in Latin America, particularly those interested in accessing a wide range of programming options.
- CTA
Consulta la programación de tv
- Tags
TV Guide
Programming
Latin America
Streaming
- Tagline
Guía TV - Programación TV en mi.tv
- Tone of Voice
Informative, user-friendly, accessible
- Differentiation
mi.tv stands out by offering a localized TV guide tailored to various Latin American countries, making it easier for users to find relevant content.
- Brand Positioning
mi.tv aims to be recognized as a reliable and comprehensive TV guide for Latin American audiences, focusing on user experience and accessibility.
- Founded
2014-05-01
- Founders
Diego Vallejo Janne
Fredrik Hellström
Tomas Mazowski