- Service Name
Mobi by Rogers
- Industry
Transportation, category: Bike Sharing, sub-category: Public Transportation, sub-sub-category: Urban Mobility
- Main Value Proposition
Mobi by Rogers offers an easy and affordable bike-sharing solution that promotes sustainable transportation in Vancouver.
- Description
Mobi by Rogers is a bike-sharing service in Vancouver that offers a convenient and affordable way for users to access bicycles for short-term and long-term use. It provides various membership plans tailored to different user needs, including students, faculty, and corporate partners.
- Key Features
Multiple membership plans including short-term, monthly, and annual passes; Access to both classic and electric bikes; User-friendly mobile app for bike availability and account management; Safety tips and guidelines for riders
- Use Cases
Ideal for commuting, running errands, and exploring the city, especially for students and professionals in Vancouver.
- Competitive advantages
Exclusive discounts for UBC students, faculty, and staff; Flexible pricing options catering to different riding needs; Strong community engagement and partnerships with local organizations
- Strengths
Mobi by Rogers provides a comprehensive bike-sharing service with a variety of plans, a user-friendly app, and a focus on safety and community involvement.
- Positioning
Mobi by Rogers positions itself as a community-focused bike-sharing service that promotes eco-friendly transportation in urban areas.
- Audience
Target users include UBC students, faculty, staff, and local residents looking for convenient transportation options.
- CTA
Sign up
- Tags
bike share
urban mobility
sustainable transportation
community program
- Tagline
Become a member and discover a fun & affordable way to get around town!
- Tone of Voice
Friendly, informative, engaging
- Differentiation
Mobi by Rogers stands out by partnering with Rogers for enhanced connectivity and smart technology integration, making it a modern and efficient bike-sharing option.
- Brand Positioning
The brand emphasizes accessibility, sustainability, and community engagement, appealing to environmentally conscious users.
- Founded
2016-01-01