- Service Name
Modern Picnic
- Industry
Fashion, Accessories, Lunch Bags, Women's Products
- Main Value Proposition
Modern Picnic provides fashionable lunch bags that allow women to maintain their style while enjoying the convenience of carrying meals.
- Description
Modern Picnic offers stylish and practical lunch bags designed specifically for women. Their products combine functionality with chic aesthetics, allowing users to carry their meals without compromising on style.
- Key Features
Vegan leather material; Insulated design to keep food fresh; Stylish and chic appearance; Multiple sizes and styles available
- Use Cases
The service is most valuable for women looking for stylish lunch options for work, school, or outings, as well as for those who prioritize sustainability in their purchases.
- Competitive advantages
Chic designs that appeal to fashion-conscious consumers; Use of high-quality vegan leather for sustainability; Insulated features that enhance food preservation
- Strengths
The main strengths of Modern Picnic include its focus on stylish designs, commitment to sustainability, and the practicality of its products for everyday use.
- Positioning
Modern Picnic positions itself as a premium brand that merges fashion with practicality in the lunch bag market.
- Audience
The target users are primarily women, particularly professionals and students who value both style and functionality in their lunch accessories.
- CTA
Get 15% off your first order + be the first to know about new products, promotions + more when you sign up for texts!
- Tags
Lunch Bags
Vegan Leather
Fashion Accessories
Sustainable Products
- Tagline
Thanks, it’s a lunchbox
- Tone of Voice
Chic, practical, empowering
- Differentiation
The service uniquely combines fashion with functionality, offering lunch bags that are not only practical but also designed to complement women's outfits.
- Brand Positioning
The brand identity emphasizes chic, modern aesthetics while promoting a sustainable lifestyle through the use of vegan materials.
- Founded
2018-05-01
- Founders
Ali Kaminetsky