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VIVA Supermarket: Summary

VIVA Supermarket offers a wide range of grocery and non-food products at the lowest prices in Dubai. Customers can enjoy high-quality products while saving money through exclusive brand offerings and discounts.

Service Name

VIVA Supermarket

Industry

Retail, Grocery, Supermarket, Food & Beverage

Main Value Proposition

VIVA Supermarket provides the highest quality grocery products at the cheapest prices, ensuring customers save money while enjoying premium products.

Description

VIVA Supermarket offers a wide range of grocery and non-food products at the lowest prices in Dubai. Customers can enjoy high-quality products while saving money through exclusive brand offerings and discounts.

Key Features

Exclusive brands that are at least 30% cheaper than comparable brands; Wide range of grocery and non-food products; Limited time special offers; Commitment to quality with European standards

Use Cases

VIVA is most valuable for budget-conscious shoppers looking for quality groceries, families seeking affordable food options, and individuals wanting to save on everyday essentials.

Competitive advantages

Lowest prices in Dubai for grocery products; Exclusive brands that offer better value for money; A wide selection of both grocery and non-food items

Strengths

VIVA's main strengths include its commitment to low prices, a diverse product range, exclusive brand offerings, and a focus on quality.

Positioning

VIVA positions itself as the go-to supermarket for the best quality at the lowest prices in Dubai.

Audience

The target users include budget-conscious families, health-conscious individuals, and anyone looking for high-quality grocery products at affordable prices.

CTA

Visit our store today to enjoy these exclusive brands

Tags
  • grocery

  • supermarket

  • affordable

  • exclusive brands

Tagline

FRESHER. CHEAPER. BETTER.

Tone of Voice

Friendly, approachable, value-driven

Differentiation

VIVA stands out in the market by offering exclusive private label brands that are significantly cheaper than other brands, while maintaining high quality standards.

Brand Positioning

VIVA's brand identity is centered around affordability, quality, and a commitment to customer satisfaction.

Founded

2018-02-28

Founders
  • Georg J. Fischer