- Service Name
VIVA Supermarket
- Industry
Retail, Grocery, Supermarket, Food & Beverage
- Main Value Proposition
VIVA Supermarket provides the highest quality grocery products at the cheapest prices, ensuring customers save money while enjoying premium products.
- Description
VIVA Supermarket offers a wide range of grocery and non-food products at the lowest prices in Dubai. Customers can enjoy high-quality products while saving money through exclusive brand offerings and discounts.
- Key Features
Exclusive brands that are at least 30% cheaper than comparable brands; Wide range of grocery and non-food products; Limited time special offers; Commitment to quality with European standards
- Use Cases
VIVA is most valuable for budget-conscious shoppers looking for quality groceries, families seeking affordable food options, and individuals wanting to save on everyday essentials.
- Competitive advantages
Lowest prices in Dubai for grocery products; Exclusive brands that offer better value for money; A wide selection of both grocery and non-food items
- Strengths
VIVA's main strengths include its commitment to low prices, a diverse product range, exclusive brand offerings, and a focus on quality.
- Positioning
VIVA positions itself as the go-to supermarket for the best quality at the lowest prices in Dubai.
- Audience
The target users include budget-conscious families, health-conscious individuals, and anyone looking for high-quality grocery products at affordable prices.
- CTA
Visit our store today to enjoy these exclusive brands
- Tags
grocery
supermarket
affordable
exclusive brands
- Tagline
FRESHER. CHEAPER. BETTER.
- Tone of Voice
Friendly, approachable, value-driven
- Differentiation
VIVA stands out in the market by offering exclusive private label brands that are significantly cheaper than other brands, while maintaining high quality standards.
- Brand Positioning
VIVA's brand identity is centered around affordability, quality, and a commitment to customer satisfaction.
- Founded
2018-02-28
- Founders
Georg J. Fischer