- Service Name
New Riff Distilling
- Industry
Beverage, Alcoholic Spirits, Whiskey, Bourbon
- Main Value Proposition
New Riff Distilling offers high-quality, handcrafted spirits that reflect a commitment to traditional distilling methods and the rich heritage of Kentucky bourbon.
- Description
New Riff Distilling is a family-owned whiskey distillery located in Kentucky, specializing in bourbon, rye, single malt whiskey, and gin. The distillery is committed to high-quality production standards, crafting spirits without shortcuts.
- Key Features
Bottled In Bond Without Chill Filtration; Award-winning bourbon and rye; Unique flavor from limestone-rich aquifer water; Variety of tours and tasting experiences
- Use Cases
New Riff's products are ideal for whiskey enthusiasts, those seeking high-quality spirits for special occasions, and individuals interested in learning about the distillation process through tours.
- Competitive advantages
Commitment to Bottled In Bond standards; Use of unique aquifer water for flavor enhancement; Diverse and engaging distillery tours and experiences
- Strengths
The distillery's strong points include its dedication to quality, innovative production methods, and a rich heritage rooted in Kentucky's bourbon tradition.
- Positioning
New Riff positions itself as a premium distillery that honors traditional methods while innovating within the craft spirits market.
- Audience
The target audience includes whiskey connoisseurs, tourists visiting Kentucky, and individuals looking for premium spirits for gifting or personal enjoyment.
- CTA
Sign Up for Tours
- Tags
Kentucky Bourbon
Craft Distillery
Award-winning Spirits
Whiskey Tours
- Tagline
Stubbornly Independent in Pursuit of Great Whiskey
- Tone of Voice
Authentic, passionate, knowledgeable
- Differentiation
New Riff Distilling stands out by being 100% family-owned and emphasizing a no-shortcut approach to whiskey production, ensuring the highest quality standards.
- Brand Positioning
The brand identity is centered around independence, quality craftsmanship, and a deep respect for Kentucky's bourbon legacy.
- Founded
2014-01-01