- Service Name
Nominal
- Industry
Jewelry, E-commerce, Fashion, Accessories
- Main Value Proposition
Nominal provides meaningful jewelry that not only enhances personal style but also contributes to charitable causes, ensuring quality and durability.
- Description
Nominal is an e-commerce platform specializing in meaningful Arabic-inspired jewelry for both men and women. The brand offers a variety of high-quality jewelry pieces that express identity and cultural significance.
- Key Features
Lifetime Warranty on all products; 100-Day Moneyback Guarantee; 25% of Profits Donated to charity; High-quality materials including real 18k gold plating and nickel-free steel
- Use Cases
Gifting for special occasions such as birthdays, anniversaries, and holidays; Personal expression of cultural identity and values; Everyday wear that combines style with significance
- Competitive advantages
Strong commitment to social responsibility with a portion of profits donated to charity; Lifetime warranty that guarantees product quality and customer satisfaction; A diverse range of products catering to both men and women, appealing to a broad audience
- Strengths
Nominal's strengths lie in its high-quality craftsmanship, meaningful designs, and strong ethical values, which resonate with socially conscious consumers.
- Positioning
Nominal positions itself as a premium jewelry brand that merges cultural heritage with modern aesthetics, appealing to consumers looking for both style and substance.
- Audience
The target audience includes socially conscious consumers, individuals seeking meaningful gifts, and those interested in Arabic-inspired jewelry. Key demographics are likely to be young adults and middle-aged individuals who appreciate quality and cultural significance.
- CTA
Shop Now
- Tags
Arabic Jewelry
Cultural Accessories
Ethical Fashion
Meaningful Gifts
- Tagline
Meaningful Arabic-Inspired Jewelry for Women & Men
- Tone of Voice
Authentic, Inspirational, Compassionate
- Differentiation
Nominal stands out in the market by combining cultural significance with modern design, offering a unique blend of style and purpose in their jewelry.
- Brand Positioning
Nominal identifies itself as a Muslim-owned brand that emphasizes storytelling and cultural representation through its products, aiming to create a community around shared values.
- Founded
2018-01-22
- Founders
Akram Abdallah