- Service Name
NOVICA
- Industry
Home Decor, Jewelry & Gifts
- Main Value Proposition
Supporting talented artisans worldwide and spreading happiness through unique, handmade products.
- Description
NOVICA is a global marketplace that connects customers with talented artisans from around the world, offering a wide range of high-quality, unique home decor, jewelry, and gifts.
- Key Features
Supporting artisans, fair trade, curated gift boxes, express gifts, gift cards, unique gifts, seasonal collections, and special collections.
- Use Cases
NOVICA's products can be used for personal use, gifting, and home decor.
- Competitive advantages
NOVICA stands out from competitors by offering a wide range of unique, handmade products that support artisans and fair trade practices.
- Pricing
N/A
- Strengths
Supporting artisans and fair trade practices, offering unique and high-quality products, and providing curated and express gift options.
- Positioning
NOVICA positions itself as a global marketplace that connects customers with talented artisans and offers unique, high-quality products.
- Audience
NOVICA's audience includes individuals looking for unique and high-quality products, those interested in supporting artisans and fair trade practices, and those interested in home decor and gifting.
- CTA
Shop the Catalog, Request a Catalog, View the Catalog, Sign in, Call, FAQ, Order Tracking, Returns, Contact us, and Gift Cards.
- Social Proof
Pinterest page with seven million monthly viewers, customer reviews and testimonials, and partnerships and collaborations with other organizations and media outlets.
- Tone of Voice
Authentic, inspiring, and empowering.
- Trust Factors
Certified clean packing environment, quality tested and verified by regional teams, fair trade practices, and 100% happiness guarantee.
- Differentiation
NOVICA differentiates itself from competitors by offering a wide range of unique, handmade products that support artisans and fair trade practices.
- Brand Positioning
NOVICA positions itself as a global marketplace that connects customers with talented artisans and offers unique, high-quality products while promoting fair trade practices and spreading happiness.
- Founded
1998-01-01
- Founders
Armenia Nercessian
Charles Hachtmann
Jose Cervantes
Mina Olivera
Roberto Milk