- Service Name
Numerator
- Industry
Market Research, Consumer Data, Analytics, Technology
- Main Value Proposition
Numerator offers unparalleled insights into modern consumer behavior through a single source of first-party data, enabling brands to make informed decisions.
- Description
Numerator is a consumer data company that provides first-party, consumer-sourced data to help brands and retailers understand consumer behavior. It offers a comprehensive platform for insights, analytics, and market research tailored to modern consumer needs.
- Key Features
OmniPanel for comprehensive consumer insights; Verified Voices for engaging with real buyers; TruView for measuring market share with consumer context; Data Feeds for integrating first-party data with user datasets
- Use Cases
Numerator is most valuable for market research, consumer behavior analysis, promotional strategy optimization, and brand management.
- Competitive advantages
Access to a large and diverse consumer panel; Real-time insights from verified buyers; Comprehensive data integration capabilities
- Strengths
Numerator's strengths lie in its extensive consumer panel, innovative data solutions, and ability to provide actionable insights that drive growth for brands.
- Positioning
Numerator positions itself as a leader in consumer insights and data analytics, focusing on first-party data to provide a modern understanding of consumer behavior.
- Audience
The target users include market researchers, brand managers, category managers, and data scientists who seek to understand consumer trends and behaviors.
- CTA
Schedule a demo
- Tags
Consumer Insights
Market Research
Data Analytics
First-Party Data
- Tagline
Single data source. Infinite consumer insights.
- Tone of Voice
Professional, insightful, innovative
- Differentiation
Numerator stands out in the market by providing a unique combination of first-party consumer data and advanced analytics, allowing for deeper insights into consumer behavior across various channels.
- Brand Positioning
Numerator's brand identity is centered around innovation in market research, emphasizing its role as a tech-driven data provider that empowers brands with consumer insights.
- Founded
1990-01-01
- Founders
Jared Schrieber
Jon Brelig