- Service Name
Ojos Locos Sports Cantina
- Industry
Food and Beverage, Restaurant, Sports Bar, Hispanic-focused dining
- Main Value Proposition
Ojos Locos provides a unique dining and sports viewing experience that combines authentic Mexican cuisine with a lively atmosphere tailored for sports fans.
- Description
Ojos Locos Sports Cantina is a Hispanic-focused sports bar chain that offers a vibrant atmosphere for watching sports while enjoying authentic Mexican food and drinks. The cantina features a variety of events and specials, making it a popular destination for sports enthusiasts and families alike.
- Key Features
Made from scratch Mexican food; State-of-the-art HD TVs for sports viewing; Unique 'Balón' draft beer experience; Affordable lunch specials starting at $8.99
- Use Cases
Ojos Locos is ideal for watching live sports events, hosting family gatherings, enjoying lunch specials, and participating in community events.
- Competitive advantages
Specialized in Latin sports culture and cuisine; Unique beer serving method with the 'Balón'; Strong community engagement through events and promotions
- Strengths
The cantina's strengths lie in its authentic food offerings, vibrant atmosphere, and a strong focus on sports, making it a go-to destination for fans looking to enjoy games with friends and family.
- Positioning
Ojos Locos positions itself as a premier destination for sports viewing and authentic Mexican dining, appealing to both Latino and non-Latino customers.
- Audience
The target audience includes sports enthusiasts, families looking for a casual dining experience, and the Latino community seeking a culturally relevant sports bar.
- CTA
Find a Location
- Tags
Sports Bar
Mexican Cuisine
Live Sports
Community Events
- Tagline
We change the way you watch sports!
- Tone of Voice
Vibrant, welcoming, energetic
- Differentiation
Ojos Locos stands out by offering a culturally rich environment that caters specifically to the Latino community while also welcoming a diverse clientele, enhancing the sports bar experience with a focus on authentic food and drink.
- Brand Positioning
The brand identity of Ojos Locos is centered around a fun, lively, and inclusive atmosphere that celebrates Latin culture while providing a comfortable space for all sports fans.
- Founded
2010-01-01
- Founders
Jack Gibbons
Randy DeWitt
Todd Istre