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OMD: SWOT analysis

The world's largest media agency network.

Strengths

  • People-obsessed approach

  • Evidence and data-driven insights

  • Largest media agency network

  • OMD is the world's largest media agency network

  • OMD has been ranked as the best-performing media network globally by RECMA

  • OMD has a strong presence in North America, EMEA, the Middle East, the USA, the UK, and Singapore

  • OMD applies evidence and data-driven insights to drive performance and growth

Weaknesses

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Opportunities

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Threats

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