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OnBuy: Summary

OnBuy is an online marketplace that offers instant cashback on every item purchased. It provides a wide range of products across various categories, allowing users to shop while earning rewards.

Service Name

OnBuy

Industry

E-commerce, Online Marketplace, Cashback Shopping

Main Value Proposition

Earn instant cashback on every purchase, allowing users to save money while shopping for a vast selection of products.

Description

OnBuy is an online marketplace that offers instant cashback on every item purchased. It provides a wide range of products across various categories, allowing users to shop while earning rewards.

Key Features

Instant cashback on every item; Wide range of product categories; Support for small to medium businesses; OnBuy Protection for secure shopping

Use Cases

Everyday shopping for household items; Purchasing gifts while earning cashback; Buying electronics and technology products; Shopping for health and beauty products

Competitive advantages

Instant cashback with no codes or catches; A vast selection of over 35 million products; High trust rating from users, enhancing credibility

Strengths

OnBuy's strengths include its extensive product range, instant cashback feature, commitment to supporting small businesses, and a strong reputation for customer trust.

Positioning

OnBuy positions itself as the UK's most trusted marketplace, emphasizing transparency and support for small businesses while offering a rewarding shopping experience.

Audience

The target audience includes budget-conscious shoppers, loyal customers looking for rewards, and individuals who prefer supporting small businesses.

CTA

Shop now

Tags
  • Cashback

  • Marketplace

  • Online Shopping

  • Savings

Tagline

Welcome to The Cashback Marketplace

Tone of Voice

Friendly, Trustworthy, Informative

Differentiation

OnBuy differentiates itself by not selling its own products, instead focusing on supporting small businesses and providing a transparent marketplace for users.

Brand Positioning

OnBuy's brand identity is centered around being a fair and transparent marketplace that prioritizes customer satisfaction and loyalty rewards.

Founded

2016-11-07

Founders
  • Cas Paton