- Service Name
OnTheMarket
- Industry
Real Estate, Online Property Portal, Residential Property, Property Listings
- Main Value Proposition
OnTheMarket offers a simple and efficient way to search for properties, providing users with instant valuations and exclusive listings.
- Description
OnTheMarket is an online property portal that allows users to buy, sell, and rent properties in the UK. It provides a user-friendly platform for accessing a wide range of residential properties listed by leading estate agents.
- Key Features
Instant online valuation of properties; Access to thousands of new properties before they are listed on other platforms; Tailored property listings based on user preferences; Travel time search to find properties near key locations
- Use Cases
OnTheMarket is most valuable for home buyers looking for new properties, sellers wanting to value their homes, and renters searching for available flats or houses.
- Competitive advantages
Exclusive early access to new property listings; User-friendly interface that simplifies property searches; Instant valuation tool that provides quick property estimates
- Strengths
The platform's strengths include its uncluttered design, ease of use, and the ability to provide personalized property recommendations based on user input.
- Positioning
OnTheMarket positions itself as a modern, user-friendly alternative to traditional property portals, focusing on providing a straightforward and efficient property search experience.
- Audience
The target users include home buyers, property sellers, renters, and real estate agents, with maximum value for those seeking a streamlined property search experience.
- CTA
Start instant valuation
- Tags
property search
home valuation
real estate
UK properties
- Tagline
Your property search just got serious
- Tone of Voice
Friendly, straightforward, supportive
- Differentiation
OnTheMarket differentiates itself by featuring properties 24 hours or more before they are advertised on competitors like Rightmove or Zoopla, giving users early access to new listings.
- Brand Positioning
The brand identity of OnTheMarket emphasizes clarity, accessibility, and a commitment to helping users find their ideal properties with ease.
- Founded
2015-01-26
- Founders
Trevor Abrahmsohn