- Industry
Media Technology
- Main Value Proposition
Unify and activate data with AI-powered tools to optimize sales, transform operations, and deliver campaign outcomes.
- Description
Operative is a media technology company that offers intelligent media management solutions to drive success for top media companies.
- Key Features
Unified data, Adeline AI, Business insights, Unified reporting and analytics, Connected data flows, Business management, Order management, Trafficking and execution, Converged AI-powered sales, Cloud platform, Technology unification, Data security, privacy and compliance.
- Use Cases
Operative's solutions can be used for advertising sales management, content rights and management, reporting, analytics, and insights, and subscription management.
- Competitive advantages
Operative's competitive advantages include its AI-powered tools, unified data and reporting, and its experience working with leading media companies globally.
- Pricing
N/A
- Strengths
Operative's strengths include its proven ROI for customers, its over 400 integrations, and its industry-leading business intelligence solution.
- Positioning
Operative positions itself as a leader in powering modern media with its proven tools for managing content, advertising, and analytics.
- Audience
Operative's audience includes media companies of all sizes, with a focus on digital, linear, and converged advertising.
- CTA
Talk to an expert, Learn more about Operative products, Explore advertising solutions, Explore content rights solutions, Explore more insights, See all integrations, Find a solution, Contact Operative sales.
- Social Proof
Operative's social proof includes its over 400 integrations and its partnerships with leading media companies globally.
- Tone of Voice
Professional, knowledgeable, innovative, results-driven.
- Trust Factors
Operative's trust factors include its proven ROI for customers, its experience working with leading media companies globally, and its over 15 years of delivering business success.
- Differentiation
Operative differentiates itself from competitors through its AI-powered tools, unified data and reporting, and its experience working with leading media companies globally.
- Brand Positioning
Operative positions itself as a trusted provider for media companies, with a focus on driving success and delivering business insights.
- Founded
2000-01-01
- Founders
Anthony Thielman
Lorne Brown