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Original Parts Group, Inc.: Summary

Original Parts Group, Inc. specializes in providing a vast selection of classic GM restoration parts and accessories. Established in 1982, the company is recognized for its quality and service in the automotive aftermarket industry.

Service Name

Original Parts Group, Inc.

Industry

Automotive, Parts & Accessories, Restoration, Classic Cars

Main Value Proposition

OPGI offers the largest selection of high-quality restoration parts for classic GM vehicles, ensuring enthusiasts can find everything they need for their restoration projects.

Description

Original Parts Group, Inc. specializes in providing a vast selection of classic GM restoration parts and accessories. Established in 1982, the company is recognized for its quality and service in the automotive aftermarket industry.

Key Features

Extensive in-stock selection of parts for classic GM vehicles; Fast, free ground shipping on orders over $299; Frequent Buyer Rewards Program for loyal customers; Price Match Guarantee to ensure competitive pricing

Use Cases

OPGI's services are most valuable for classic car restoration projects, maintenance of vintage vehicles, and sourcing hard-to-find parts for GM models.

Competitive advantages

Established reputation and trust as an authorized GM parts dealer since 1982; Comprehensive range of parts for various classic GM models; Exceptional customer service and support, including expert advice

Strengths

The company boasts a large inventory, a long-standing presence in the market, and a commitment to quality and customer satisfaction, which enhances its credibility among classic car enthusiasts.

Positioning

OPGI positions itself as the go-to source for classic GM restoration parts, emphasizing quality, selection, and customer service.

Audience

The target users include classic car enthusiasts, restorers of vintage GM vehicles, and automotive hobbyists looking for quality parts and accessories.

CTA

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Tags
  • GM Restoration Parts

  • Classic Car Parts

  • Automotive Accessories

  • Restoration Supplies

Tagline

The largest in-stock selection of GM restoration parts and accessories.

Tone of Voice

Trustworthy, knowledgeable, supportive

Differentiation

OPGI stands out in the market due to its extensive inventory of parts specifically for classic GM vehicles, combined with a strong reputation built over decades as an authorized GM parts dealer.

Brand Positioning

The brand identity is centered around being a trusted and reliable supplier of restoration parts, with a focus on quality and customer loyalty.

Founded

1982-06-01

Founders
  • Dave Leonard