- Service Name
Optically
- Industry
Retail, Eyewear, Optical, Online Shopping
- Main Value Proposition
Optically provides stylish and high-quality eyewear at wholesale prices, directly from an optical lab, ensuring significant savings for customers.
- Description
Optically offers a wide range of prescription glasses and sunglasses available for purchase online at competitive prices. Customers can choose from various styles, colors, and materials, ensuring a perfect fit for their needs.
- Key Features
Wide selection of eyeglasses and sunglasses; Affordable prices starting from $29; Reglaze service for existing frames; 100% peace-of-mind guarantee on quality
- Use Cases
Purchasing prescription glasses online; Buying stylish sunglasses for outdoor activities; Reglazing existing frames with new prescription lenses; Shopping for designer eyewear at discounted prices
- Competitive advantages
Lowest price guarantee on eyewear; Free and easy returns policy; Fast delivery across New Zealand
- Strengths
The service is known for its extensive range of trendy frames, competitive pricing, and a strong commitment to customer satisfaction with a 100% refund guarantee.
- Positioning
Optically positions itself as a cost-effective and stylish alternative to traditional optical stores, appealing to budget-conscious consumers in New Zealand.
- Audience
The target users include fashion-conscious individuals looking for affordable eyewear, families needing glasses for children, and anyone seeking high-quality prescription lenses.
- CTA
Shop Now
- Tags
Prescription Glasses
Sunglasses
Designer Eyewear
Affordable Prices
- Tagline
Buy glasses online. Wholesale prices!
- Tone of Voice
Friendly, approachable, confident
- Differentiation
Optically stands out by offering direct sales from an optical lab, eliminating middlemen and high street markups, which allows for lower prices and a wider selection.
- Brand Positioning
Optically is positioned as a leading online retailer of eyewear, emphasizing quality, affordability, and a wide selection of fashionable frames.
- Founded
2015-05-01