- Service Name
ORCID
- Industry
Research, Academic, Identification Services, Research Management
- Main Value Proposition
ORCID offers a unique identifier that helps researchers manage their professional identity and ensures their work is properly attributed.
- Description
ORCID is a nonprofit organization that provides persistent identifiers for researchers, enabling them to connect their research outputs and activities to their unique identity. This service helps streamline the research process and enhances the visibility of researchers' work.
- Key Features
Persistent identifiers for researchers; APIs for integration; Enhanced visibility of research outputs; Support for research activities
- Use Cases
ORCID is most valuable for researchers looking to establish their identity, institutions needing to track research outputs, and publishers requiring accurate attribution of work.
- Competitive advantages
Nonprofit organization focused on researchers' needs; Widely accepted and recognized in the academic community; Integration capabilities with various research systems and platforms
- Strengths
Key strengths include its nonprofit status, strong community support, and the ability to provide a comprehensive solution for managing researcher identities.
- Positioning
ORCID positions itself as an essential tool for researchers to manage their identities and enhance the visibility of their work in the academic landscape.
- Audience
The target users include researchers, academic institutions, and publishers who benefit from accurate identification and attribution of research work.
- CTA
Sign in / Register
- Tags
Research Identification
Persistent Identifiers
Academic Networking
Research Management
- Tagline
Connecting research and researchers
- Tone of Voice
Professional, supportive, informative
- Differentiation
ORCID is unique in the market as it provides a standardized and widely recognized identifier that connects researchers with their contributions across various platforms.
- Brand Positioning
ORCID's brand identity is centered around supporting researchers and improving the research ecosystem through reliable identification.
- Founded
2010-01-01
- Founders
David Kochalko