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Papiliorama: Summary

Papiliorama is a unique zoo located in Kerzers, Switzerland, specializing in the care and exhibition of butterflies and moths. It offers visitors an immersive experience with various tropical environments and native species.

Service Name

Papiliorama

Industry

Zoo, Wildlife Conservation, Education, Family Entertainment

Main Value Proposition

Papiliorama provides an educational and entertaining experience focused on the beauty and diversity of butterflies and other wildlife.

Description

Papiliorama is a unique zoo located in Kerzers, Switzerland, specializing in the care and exhibition of butterflies and moths. It offers visitors an immersive experience with various tropical environments and native species.

Key Features

1,200 m² tropical garden with over 1,000 butterflies; Nocturama for observing nocturnal animals; Jungle Trek replicating a natural reserve in Belize; Interactive nature playground for children

Use Cases

Papiliorama is most valuable for families looking for educational outings, schools organizing field trips, and nature enthusiasts interested in butterfly conservation.

Competitive advantages

Specialized focus on butterflies and moths; Interactive and educational experiences for all ages; Commitment to conservation and environmental protection

Strengths

Papiliorama's strengths lie in its unique offerings, such as the extensive butterfly collection, engaging educational programs, and a family-friendly environment.

Positioning

Papiliorama positions itself as a leading destination for butterfly and wildlife education in Switzerland, appealing to both locals and tourists.

Audience

The target audience includes families with children, school groups, and nature enthusiasts who appreciate wildlife and conservation efforts.

Brand Positioning

Papiliorama is identified as a private, non-profit foundation dedicated to wildlife conservation and education, fostering a community-oriented image.

CTA

Visit us today!

Differentiation

Papiliorama uniquely combines a zoo experience with a strong emphasis on butterfly conservation and education, making it a specialized destination for nature lovers.

Tagline

Experience the world of butterflies and more!

Tags
  • Butterflies

  • Wildlife

  • Conservation

  • Family Fun

Tone of Voice

Inviting, educational, family-friendly

Founded

1988-01-01