- Service Name
Patch
- Industry
Media, News, Local News, Community Engagement
- Main Value Proposition
Patch provides users with timely and relevant local news and events, enhancing community connection and engagement.
- Description
Patch is a community-specific news platform that delivers hyperlocal news, events, and discussions tailored to individual towns and communities. It connects users with the most important happenings in their local areas, fostering community engagement.
- Key Features
Free hyperlocal news delivery; Community events and discussions; Support for local businesses; User-generated content and engagement
- Use Cases
Patch is most valuable for residents looking to stay informed about local news, events, and community discussions, as well as for local businesses seeking to promote their services.
- Competitive advantages
Localized content tailored to specific communities; User engagement through community discussions and events; Support for local businesses and services
- Strengths
Patch's main strengths lie in its extensive network of local journalists, its focus on community engagement, and its ability to deliver timely and relevant news directly to users' inboxes.
- Positioning
Patch positions itself as the go-to source for hyperlocal news and community engagement, filling the gap left by larger news organizations.
- Audience
The target users include local residents, community leaders, and small business owners who benefit from staying informed about their community's happenings.
- CTA
Sign up for your community
- Tags
local news
community events
hyperlocal
community engagement
- Tagline
Everything local.
- Tone of Voice
Informative, engaging, community-focused
- Differentiation
Patch uniquely focuses on hyperlocal content, offering news and information specific to individual communities across the U.S., which is not typically covered by larger news outlets.
- Brand Positioning
Patch's brand identity is centered around community connection, local engagement, and providing a platform for residents to share and discuss local issues.
- Founded
2008-01-01
- Founders
Jon Brod
Tim Armstrong
Warren Webster