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Payguru: Summary

Payguru is a new generation payment platform that specializes in mobile payment services. It enables businesses to accept payments from a wide range of customers, including those without credit cards or bank accounts.

Service Name

Payguru

Industry

Fintech, Payment Services, Mobile Payments, Digital Transactions

Main Value Proposition

Payguru offers a comprehensive payment solution that enhances sales and collection processes for businesses through innovative technology and user-friendly interfaces.

Description

Payguru is a new generation payment platform that specializes in mobile payment services. It enables businesses to accept payments from a wide range of customers, including those without credit cards or bank accounts.

Key Features

Mobile Payment Acceptance; Cash Payment and Bank Transfer Services; Real-time Reporting; Flexible and Reliable Business Models

Use Cases

Payguru is most valuable for businesses looking to expand their payment acceptance options, particularly those targeting customers who prefer mobile payments or do not have traditional banking access.

Competitive advantages

Access to a large customer base of 70 million mobile phone users in Turkey; Integration with approximately 30,000 ATMs across Turkey for cash payments; Advanced reporting tools that provide transparency and real-time data

Strengths

Payguru's strengths lie in its innovative technology, strong corporate structure, and commitment to customer service, making it a trusted partner for businesses.

Positioning

Payguru positions itself as a fintech solution partner rather than just a payment service provider, focusing on customer needs and innovative solutions.

Audience

The target users include small to medium-sized businesses, e-commerce platforms, and any merchants looking to enhance their payment processing capabilities.

CTA

Join as a Merchant

Tags
  • Mobile Payments

  • Payment Solutions

  • Fintech

  • E-commerce

Tagline

Value-Creating Payment Services

Tone of Voice

Professional, Innovative, Supportive

Differentiation

Payguru is distinguished as the first mobile payment company in Turkey to receive operational permission from the BDDK, and it operates under the supervision of the Central Bank of Turkey, ensuring compliance and reliability.

Brand Positioning

Payguru is positioned as a reliable and transparent payment service provider that offers cutting-edge solutions and exceptional customer support.

Founded

2015-01-01

Founders
  • Işık Uman