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Picter: Summary

Picter is a software as a service platform that connects creatives and brands, facilitating visual content organization and creative review. It offers tailored solutions for managing creative competitions and streamlining in-house creative processes.

Service Name

Picter

Industry

Creative Services, Software as a Service, Content Management, Creative Collaboration

Main Value Proposition

Picter empowers creatives and brands by providing a platform that connects them to opportunities and professional talent while streamlining the creative process.

Description

Picter is a software as a service platform that connects creatives and brands, facilitating visual content organization and creative review. It offers tailored solutions for managing creative competitions and streamlining in-house creative processes.

Key Features

Open contests for creatives to discover opportunities and earn rewards.; Tailored solutions for brands delivered in 2-week sprints.; Seamless matching of photo/video briefs with the perfect talent.; Intuitive tools for managing creative competitions.

Use Cases

Picter is most valuable for hosting creative competitions, managing marketing campaigns, and facilitating collaboration between brands and creative professionals.

Competitive advantages

Industry-leading intuitive tools for managing creative competitions.; A vast network of curated local talent for ongoing content creation.; Quick turnaround with tailored solutions delivered in 2-week sprints.

Strengths

Picter's strengths lie in its user-friendly interface, extensive creative community, and the ability to provide customized solutions for both brands and creatives.

Positioning

Picter positions itself as a comprehensive platform that bridges the gap between creatives and brands, enhancing collaboration and innovation.

Audience

The target users include creative professionals, marketing teams, brands looking for talent, and NGOs seeking to host contests.

CTA

Discover Open Contests, Get in touch, Host your contest

Tags
  • Creative Collaboration

  • Content Management

  • Marketing Solutions

  • Talent Matching

Tagline

Connecting creatives and brands to a world of opportunity and professional talent.

Tone of Voice

Professional, engaging, innovative

Differentiation

Picter uniquely combines contest management, creative asset review, and tailored marketing solutions in one platform, catering to both creatives and brands.

Brand Positioning

Picter's brand identity is centered around creativity, collaboration, and professional growth, establishing itself as a trusted partner in the creative industry.

Founded

2017-03-03

Founders
  • Claudio Ricci

  • Leon Kirchlechner

  • Matthias Lohscheidt

  • Richard Stromer

  • Simon Lovermann