- Service Name
Pivot
- Industry
Healthcare
- Main Value Proposition
Build Better Habits
- Description
Pivot is a leading digital health company on a mission to use mobile technology, behavioral science, and clinical expertise to engage and empower millions of people to quit all forms of tobacco.
- Key Features
Tobacco Cessation, Mental Well-being, Mindful Drinking
- Use Cases
Pivot provides digital cessation programs for cigarettes, cigars, and all smokeless tobacco products. They also offer behavioral change solutions to tackle burnout, anxiety, and stress, as well as a program to support individuals in cultivating a healthier relationship with alcohol.
- Competitive advantages
Pivot's competitive advantages include their comprehensive digital solutions built on science, technology, and compassion, as well as their proven success in helping individuals quit tobacco.
- Pricing
N/A
- Strengths
Pivot's strengths lie in their evidence-based approach, clinical expertise, and the support they provide to individuals throughout their quitting journey.
- Positioning
Pivot positions itself as a leading digital health company that combines science, technology, and compassion to improve health one human at a time.
- Audience
Pivot's broad audience includes employers, health plans, consultants and brokers, and individuals looking to quit tobacco and improve their well-being.
- CTA
Pivot offers a variety of call-to-actions, including requesting a demo, learning more about their solutions, and contacting sales.
- Social Proof
Pivot provides social proof through real-world success stories from individuals who have successfully quit tobacco with their support.
- Tone of Voice
Pivot's tone of voice is compassionate, supportive, and empowering.
- Trust Factors
Pivot's trust factors include their clinical studies, peer-reviewed publications, and proven models, as well as their partnerships with reputable organizations.
- Differentiation
Pivot differentiates itself from competitors through its comprehensive digital solutions, evidence-based approach, and proven success in helping individuals quit tobacco.
- Brand Positioning
Pivot positions itself as a company driven to help people break hard-to-change habits, particularly nicotine and tobacco use.
Pivot: Summary
Pivot is a leading digital health company on a mission to use mobile technology, behavioral science, and clinical expertise to engage and empower millions of people to quit all forms of tobacco.