- Service Name
Marketplace Performance Cloud
- Industry
Retail Real Estate, Digital Marketing, Technology Solutions, Customer Engagement
- Main Value Proposition
The primary value offered is the ability to seamlessly connect physical shopping centers with digital engagement strategies, enhancing customer experiences and driving revenue.
- Description
Marketplace Performance Cloud is a digital platform designed to enhance the shopping experience by integrating data management, marketing automation, and AI technologies. It connects shopping centers with tenants and shoppers, fostering engagement and driving sales.
- Key Features
Data management and analytics; Marketing automation tools; AI and machine learning integration; Tenant engagement solutions
- Use Cases
Primary scenarios where the service is most valuable include enhancing customer loyalty programs, optimizing tenant communications, and driving foot traffic through targeted marketing campaigns.
- Competitive advantages
Comprehensive integration of digital technology and data management; Proven track record with over 1 billion digital shopper engagements annually; Customizable solutions tailored to the unique needs of various shopping center formats
- Strengths
Key strengths include a robust digital platform that enhances tenant and shopper engagement, a deep understanding of retail dynamics, and a commitment to innovation in the shopping center industry.
- Positioning
Marketplace Performance Cloud positions itself as a leader in the retail real estate industry, focusing on digital transformation and customer engagement.
- Audience
The target users include shopping center owners, retail tenants, and digital marketers within the retail real estate sector, particularly those looking to innovate and adapt to changing consumer behaviors.
- CTA
Let's Talk
- Tags
Digital Engagement
Retail Technology
Customer Loyalty
Data Analytics
- Tagline
Be Future-Proof. Now.
- Tone of Voice
Innovative, supportive, professional
- Differentiation
Marketplace Performance Cloud uniquely combines physical and online shopping experiences, leveraging advanced data analytics and AI to create tailored solutions for diverse shopping center types.
- Brand Positioning
The brand identity emphasizes innovation, partnership, and a commitment to helping clients thrive in a rapidly evolving retail landscape.
- Founded
2000-01-01
- Founders
Kjetil Kristensen
Oystein Skiri