- Service Name
Plank Hardware
- Industry
Home Décor, Hardware, Interior Design, Home Improvement
- Main Value Proposition
Plank Hardware provides high-quality, stylish hardware that enhances everyday living spaces without breaking the bank.
- Description
Plank Hardware offers stylish hardware products designed for creative home projects. The brand focuses on high-quality materials at fair prices, catering to those with a passion for interior design.
- Key Features
Stylish hardware designed by a London team; Wide range of products including cabinet handles, lighting, and taps; Easy-to-install solutions for home renovations; Certified B Corp, committed to social impact
- Use Cases
Renovating kitchens and bathrooms with stylish taps and handles; Enhancing living spaces with unique lighting fixtures; Upcycling furniture with decorative hardware; Creating custom designs for interior projects
- Competitive advantages
Direct-to-consumer model ensures fair pricing; Wide variety of styles and finishes to suit diverse tastes; Strong commitment to sustainability and social responsibility as a certified B Corp
- Strengths
The brand's strengths lie in its stylish product offerings, commitment to quality, and customer-centric approach, including excellent customer service and a focus on community engagement.
- Positioning
Plank Hardware positions itself as a go-to source for high-quality, stylish hardware that meets the needs of creative individuals and professionals in the home décor market.
- Audience
The target audience includes DIY enthusiasts, interior designers, and homeowners looking to elevate their living spaces with stylish hardware.
- CTA
Shop All Hardware
- Tags
Stylish Hardware
Home Renovation
Interior Design
Sustainable Products
- Tagline
Details to elevate your everyday.
- Tone of Voice
Creative, approachable, inspiring
- Differentiation
Plank Hardware stands out by offering a curated selection of unique, characterful designs that are both functional and aesthetically pleasing, specifically targeting DIY enthusiasts and interior designers.
- Brand Positioning
The brand identity is centered around creativity, quality, and accessibility, appealing to those who value design and functionality in their home projects.
- Founded
2019-01-01
- Founders
Annie Aveyard
Thomas Revill